DIGITAL
Phil Mckeith
Hello My name is Phil Mckeith. I have 20 years’ experience helping brands accelerate direct-to-consumer sales through digital and eCommerce technologies.
You will find my jargon free approach easy to understand, my advise quickly actionable and my enthusiasm for my craft infectious on your organisation. Why Choose Me?
I believe speed is central to leveraging the benefits of eCommerce and digital technologies and my V3locity framework has been designed to achieve that goal.
Why Change Must Start Today
The Top 3 Ways Digital Technologies Generates Value *
88%
Speed
What is your current time to market? The quicker you deploy products or services the faster you learn what works, sells and fails.
76%
Sales
What is your total digital revenue? Aim to create 50% of your organisations total revenue from digital channels within the next 3 years if you have not achieved this milestone already.
57%
Productivity
What is your revenue per employee ? Human resource can be coached to increase effectiveness whilst technology, systems & processes can be re-imagined to achieve efficiency.
* Data based on the cognizant - future of work white paper
Direct-To-Consumer
eCommerce
Digital Native
Consumers
Digital
Experiences
The Future Of Ecommerce
Are your digital sales growing?
Digital Paid Media
+17.6% Digital ad spend
The UK digital ad spend has already become the dominant ad medium 66.4%. In 2019, UK digital advertisers spent almost £15 billion on digital ads. This will equate to almost two-thirds of the total ad market
Digital Buyers
+129% Growth in digital buyers.
In 2021, over 2.14 billion people worldwide are expected to buy goods and services online, up from 1.66 billion global digital buyers in 2016.
Cross Border Commerce
57% cross border transactions
In 2016 The Nielsen Global Connected Commerce Survey polled respondents in 26 countries. More than half of online respondents in the study who made an online purchase in the past six months say they bought from an overseas retailer (57%).
* Source of data eMarketer